There are plenty of social media sites for photographers out there, and they all differ in the services they offer.
We’ll go through some of the best options of social media for photographers in 2021, and help you figure out which one is right for you.
10. Vero Social
This newest social media platform is on a mission to beat Facebook and Instagram at their own game. It may not be exclusive to photographers per se. But its user interface is quite refreshing.
But what makes Vero Social perfect for photographers? One of the best reasons is that it displays your photos in high definition.
It doesn’t compress photos like Instagram or Facebook. So people can see the real beauty of your work. It also has a clean feed that allows you to look at the images in full screen.
But the best reason to try Vero Social is the fact that it’s for everyone. Vero Social not only caters to social media photographers. It also serves music lovers, movie lovers, or anyone tired of traditional social media platforms. People with different interests will get to enjoy your work as well.
And the more exposure you get, the better your chances are at succeeding in your business. After all, you won’t get any clients if you focus only on social media platforms that are exclusive to photographers.
When non-photographers also get to see your work, there’s a chance some of them would hire you.
If you want a social media platform with high-quality content, Youpic is perfect for you. But don’t just take our word for it.
This app’s tagline is “Find your home among the world’s best photographers”. And it has photography icons such as Joel Meyerowitz and Steve McCurry to back it up.
Youpic is not only a social media platform for photographers but it also has a lot of social media aspects to it. Like its counterparts, you can use it to share photos which people can share and interact with.
What distinguishes it from regular websites is that it caters more to professionals than to amateurs. It serves as a conduit in exchanging ideas with fellow photographers and even future clients.
It’s full of nuggets that even the photos themselves include technical information such as EXIF data and geotags.
Since Youpic is for professionals, you can’t expect it to be free. The most affordable plan you can get is ‘Enthusiast’ for $4.99 per month or ‘Premium’ for $9.99. It may not be the cheapest app you can buy – but the perks you get from it makes it worthwhile.
Apart from sharing photos, it gives you access to tutorials from the best in the business. Plus, you also get to earn from the app by selling your work or services.
This platform was already around even before the term ‘social media’ became a buzz word.
You may think that Flickr is so 2004. But it’s still the best place to store all your photos online. Sure, Instagram may get you all the fun social media interaction.
But you can’t use it to keep your high-resolution files safe and allow people to enjoy your photos at the same time.
Flickr has changed a lot over the years. Its free version now has a limit of 1,000 photos. But you can still use all its features without the need to sign up for a pro account.
And the best part? You can even store high-resolution photos (up to 5K!) without paying any fees. You can’t say the same with Instagram.
Want to boost your photography business? Then sign up on Pinterest. It may not look as exciting as other social media for photographers. But it serves a real purpose for professionals.
Unlike other social media sites, Pinterest doesn’t focus on how many likes you get. Instead, it showcases photographers to potential clients through backlinks.
When you post your photos on the platform, you lead other users to your website and discover the services you offer.
A lot of people looking for wedding and event photographers use this site to look for the best services. Don’t miss out! Post work that will connect potential clients to you.
It’s also a great way for you to find inspiration and get a glimpse of the newest trends in the industry.
Want a platform that lets you tell stories behind your photography? Exposure is one of the best platforms for photographers for mixing photos with text.
Reading stories on Exposure almost feels like browsing through an online magazine. The pictures are big, and the fonts are easy on the eyes. The layout doesn’t only look clean, but it also appears professional.
If the captions on Instagram don’t please you, then get on Exposure to tell the longer version of your story.
The free version of Exposure lets you post up to three stories. But if you want to unlock the rest of the features, you’ll need to choose a monthly or yearly subscription.
It also offers extra quirks for businesses that include customizable templates and fonts.
5. Steller Stories
In many ways, this app feels a whole lot like topdeblogs.com, except that it’s for mobile users. It’s a great platform to show your work but you can also find a lot of inspiration here. It features new stories on a regular basis.
On the surface, being a mobile app without an online version makes it feel limited. But, considering that many people interact on their phones these days, it makes a lot of sense.
After all, when was the last time you checked out a website to read blogs? Having Steller Stories on your phone sounds more convenient for sure.
Steller Stories lets you post an album of images and create a narrative around it. You can then share it with other creators and start gaining interactions.
If you have a good story, you could even get lucky and get featured.
This microblogging site was the first to show the real power of photographs in the age of social media. It allowed photographers to share content that people can reblog with a single click.
Tumblr photography felt much more youthful and experimental than the other social media sites for photographers. Because of this, it appealed to a lot of budding enthusiasts.
Not to mention the fact that more people find out about their work through the platform. That’s why it served as one of the best free social media sites for photographers for years.
Tumblr may be 11 years old now but it remains popular among teens and the older millennials alike. To this day, it still features a lot of fantastic photography gems that you won’t find anywhere else.
If you’re thinking about creating a free portfolio, Tumblr is one of the best platforms to start.
Ah, the holy grail of social media. This app was among the first to allow photo-sharing exclusively on phones. And today, it remains among the most popular social media sites.
You can get inspired by the best Instagram photographers, and it’s the best channel to make your mark.
Of course, it’s not always easy to make it on Instagram these days. With so much talent around, it’s challenging to gain followers and interaction. But it’s still the best option if you need exposure.
Invest your talent in it and in time, you’ll reap the benefits. Remember that a lot of creative individuals got their break using this platform.
As you pursue photography as a career, don’t make the mistake of thinking of social media as a popularity contest. So don’t worry about racking up followers.
Instead, focus your energy on the quality of your work. And make it available, so the right people see it and offer you opportunities.
This Adobe-owned platform is one of the best photography networking sites available today. In essence, Behance is an online portfolio that lets you post some of your best works.
What makes it different is that it also allows other users to share and interact with your content.
Behance functions like Linkedin for creatives. The only difference is that it focuses more on graphics and photography.
Once you post your work on your site, it will be available to regular users as well as potential clients.
Like other social media sites, Behance lets people like and comment on your work. But it mostly acts a portfolio where you can show of your work to your colleagues and the general public.
Apart from the generic comments, you’ll also see a lot of technical critique from professionals which can help a lot in your growth.
You may not associate this popular social media platform with photography. But having a Facebook page is essential in building your business.
Interactions on Facebook pages isn’t as high as other social media sites. But the people that follow you through this site are more likely to become clients.
Plus, it’s also a great way to attract older people that are on this platform but not be on the others.
So take your time to create your page and update it all the time. Facebook is one of the most accessible platforms you can use, so why not take advantage of it?
After all, promoting your photography through Facebook ads can be beneficial. Apart from its reach, it also lets you target specific demographics that are most likely to hire you.
Whether you like it or not, social media is a crucial part of photography. Don’t limit yourself with only one platform. You’ll increase your reach if you sign up for a few more and showcase your work.
The services each one offers are different, so choose the best options that work for you. And don’t forget to update your content regularly.
It may seem a lot of work in the beginning, but it’s going to pay off in the long run.
Eager to learn more about how to take your photography business to the next level? Why not check out our ebook Profit from Portraits next!